TBPP AWARDS

BRAND IDENTITY CREATION FOR POTENTIAL POTTERY AWARD ORGANISATION, BASED AT SAND BAY BEACH IN SOMERSET.

SCOPE: BRAND IDENTITY, LOGO & MARKETING COLLATERAL
SECTOR: CERAMICS AWARD CEREMONY

The Blue Plate Potters organisation is aiming to host their first competition this year and wanted their award ceremony to be the first event where they launch their brand identity. The client requested for event marketing collateral to be designed so they could clearly visualise what the event could look like.

Based in Sand Bay Beach in Somerset, they are always inspired by the sea side and the colour blue, so this was one of the requests from the team. They asked for a very crisp and clean brand styling that is vibrant, and put’s all of the focus on the ceramic design they love the most - the dinner plate.

Mock-up examples were produced for many marketing elements, with the focus on the event itself; signage and wayfinding, refreshments, freebies for the delegates and social media profile updates. Alongside this the logo design was created and showcased through motion graphics.